Canada Super 60 has announced a brand-new sports business partnership with Sansperil Greenlands (SG). As per the deal, SG has been named the official ball supplier of Canada Super 60 in the upcoming season. SG will deliver its Test LE White Cricket Leather Ball for all matches in men's and women's competitions. In addition, the organisation will present the SG Cougar Claw Bowler of the Match and SG Cougar Claw Bowler of the Tournament awards in both the men's and women's divisions to recognise great bowling achievements during the competition.
Emerging Player Support Program from SG will also formally provide playing uniforms for developing Canadian men's and women's athletes. The project is a reflection of a shared commitment to helping young cricketers get the help they need to progress.
Commenting on the partnership, Abhishek Shah, Founder and Chairman of Canada Super 60, remarked, "We are delighted to welcome a legendary cricket brand like SG to the Canada Super 60 family. This partnership reflects a shared philosophy: a belief in creating opportunities, backing emerging talent, and helping cricket grow. SG's commitment to supporting emerging Canadian men's and women's players with playing kits is particularly commendable. Alongside its role as our Official Ball Sponsor and presenter of the SG Cougar Claw bowling awards, this support gives the partnership a purpose that extends beyond the competition itself."
SG Officials on This Collaboration
Paras Anand, CEO of SG, commented, "We are extremely excited to support this initiative for Associate nations through our partnership with Canada Super 60. Under the able leadership of cricketing legend Yuvraj Singh, events like Canada Super 60 provide a valuable platform for these countries to showcase their talent and create opportunities for their players. At the very core of SG ethos is to develop the game of cricket and provide access to quality products across globe, SG has built its cricket-ball expertise over several decades, including at the highest level of Test cricket, and we are committed to taking that experience to players and competitions around the world."
He further said, "Canada is an exciting and rapidly developing cricket market. Supplying the Test LE White Cricket Leather match ball across both the men's and women's competitions gives us an opportunity to demonstrate the quality, consistency and performance of SG balls in a demanding short-format environment. Our involvement goes beyond supplying equipment. Through the SG Cougar Claw bowling awards and our support for emerging Canadian players, we want to recognise performance while contributing meaningfully to the continued development of cricket in Canada."
The competition is all set to start from 29 September to 4 October, 2026, which will be held at BC Place in Vancouver, Canada.
